On-Demand Archive: Leadership Gifts for Annual Funds

Recorded on November 3, 2015 (75 minutes)


In almost any fundraising effort, the majority of the money raised will come from a few top donors. Annual Funds are no exception. Building a strong leadership giving program for your Annual Fund will not only help to achieve fundraising success today, but it will help to create a pipeline of future major gifts that will benefit your institution for years to come.

Register online for your entire team to learn how to build a strong leadership giving program for your Annual Fund.


  • Methods for identifying, stewarding and soliciting your top prospects
  • Tactics for upgrading donors through gift clubs and other channels
  • Guidelines for securing annual fund gifts from major gift prospects
  • Examples that have worked at other institutions
  • And more

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Annual Giving Network (AGN) is the world's leading resource for annual giving programs. With a community of over 40,000 professionals, we bring the industry's top experts and current best practices to educational and nonprofit institutions through training webinars, workshops, research, publications, consulting and recruiting services. For more information, visit AnnualGiving.com.

Prefer to pay by check? Email us at webinars@annualgiving.com and we'll email an invoice to you.

Laura Tepper

About the Presenter

Laura Tepper is the Director of Individual Gifts at the University of Pennsylvania. Her 15 year career includes work in annual giving and major gifts and her expertise include leadership gift strategy, volunteer management, reunion giving, direct appeals, and phonathons. She holds a B.A. in American Studies from Mount Holyoke College and a J.D. from Brooklyn Law School.